Small business / How-to
Follow up on money a customer owes you
A clear, professional reminder built from the facts you have, without threats or fees you never agreed on.
Privacy: check first. Check your company's policy and your account settings, and take out details the task doesn't need.
The invoice is overdue. You need the money and you want to keep the customer, and every draft you write comes out either apologetic or angry. This gets you a reminder that’s clear about what’s owed and still leaves the door open.
The same approach works for money a friend or relative owes you: swap the invoice details for what was agreed, and pick a warmer tone.
The one hard rule
Only include terms you actually agreed on. No late fee, interest, collections agency, or legal action unless it’s in your contract or invoice terms and you’ve decided to use it. A fee that isn’t in your agreed terms may not be one you can collect, and a threat you won’t follow through on weakens every reminder after it.
Do this
- Gather the facts: invoice number, amount, original due date, how many days overdue, the agreed terms, and how to pay.
- Decide the tone from the relationship and how late it is: friendly for a first reminder, firm for a second.
- Ask for a draft, using the prompt below. Use a placeholder instead of the customer’s name.
- Check every number against the invoice before you send it.
Write a payment reminder email.
Invoice number: [NUMBER]
Amount: [AMOUNT]
Original due date: [DATE]
Days overdue: [NUMBER]
Payment terms we agreed: [e.g., due within 30 days, as stated on the invoice]
How to pay: [method]
Relationship: [e.g., good repeat customer / new client]
Tone: [friendly first reminder / firm second reminder]
Keep it under 120 words. Address them as [CUSTOMER].
Don't add late fees, interest, deadlines, or consequences I haven't
listed. Don't mention legal action.
Then write a firmer second reminder I could send in two weeks, using
the same rules.
Check this before you trust it
- The amount, invoice number, and dates, against the invoice itself.
- Anything that sounds like a consequence: a new deadline, a fee, “further action.” If you didn’t list it, delete it.
- The tone for this customer. A reminder that suits a new client may read as cold to someone you’ve worked with for years.
If it goes wrong
It added a late fee or a deadline anyway. Delete it. Then add to the end of your request: “Remember: no fees, deadlines, or consequences beyond what I listed.”
The draft apologizes for asking. Ask for “polite and direct, with no apology for requesting a payment that’s owed.”
They reply with a reason: a dispute, a cash-flow problem, a lost invoice. Paste their reply, with names removed, and ask for a response that addresses it and proposes a next step, like a payment date or a call.
This is the third reminder and nothing has changed. A drafting tool can’t tell you what to do next. Check your contract, and for larger amounts, talk to an accountant or attorney about your options before you send anything that mentions them.
Related
- Write a proposal from rough notes Clear payment terms up front make reminders easier later
- Write the email or message you've been putting off For other messages that are hard to word
- Help me ask Build a request for a different kind of message
Not quite right? Tell it what to change
The first answer is a draft. You don't need perfect wording to fix it. Say what's wrong in plain language, like one of these.
- The answer is too long
Make that shorter and keep only what I need to know.
- It sounds too formal
Make this sound more natural and conversational.
- It misunderstood me
That's not quite what I meant. I need help with [what you meant].
- It added things I never said
Use only the facts I gave you. Don't assume or add missing information.
- I don't understand its answer
Explain that in simpler language and give me an example.
- You can't find a button or setting this guide mentions
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AI apps change their screens often. This guide was last updated September 14, 2026. If something no longer matches, say so in the feedback below.
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